Without an easy interface for clicking through to purchase, audio and video ads have, until recently, been best suited to upper-funnel brand-awareness campaigns rather than direct response. But now, ...

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In the beauteous, orange-walled Thomas Hart Benton room at New Britain Museum of American Art, visitors can view five 1932 “The Arts of Life in America” murals created by the legendary regionalist ...

A new technology has been created called Acoustic Barcodes which consist of a pattern of physical notches on an object that when swiped with a finger nail, or the edge of the smartphone, created a ...

Lucknow: In a major step to enhance tourist experience and promote cultural heritage, the Yogi govt is set to launch QR code-based audio tour portals and content at 100 key tourist destinations across ...

What is a QR Code? A quick-response code (QR code) is a type of barcode that contains data for a locator, an identifier, and web tracking. QR codes have been around for a long time. They were first ...

A new startup called SonicNotify has developed a technology that will enable smartphone apps to receive data via high frequency sound inaudible to the human ear. Though limited, the signals would be ...

Uttar Pradesh Tourism Department is launching a QR Code-based Audio Tour Portal to improve visitor experiences at over 100 key sites. The initiative aims to make heritage accessible to both domestic ...

The US Federal Trade Commission has become the latest organization to warn against the growing use of QR codes in scams that attempt to take control of smartphones, make fraudulent charges, or obtain ...