Rancho Santa Margarita-based Melissa Data Corp., a maker of software for managing and sorting mailing lists, has acquired part of a struggling publicly traded company that does call center and data ...

Email marketing firm Klaviyo suffered a data breach on August 3rd. Hackers gained access to internal systems after stealing an employee's credentials via a phishing attack. Hacker downloaded marketing ...

The following steps help you transform names and addresses you’ve saved in Google Contacts into a standard (comma-separated value or .csv) file you may use as a data source for postal service mailings ...

Last week, security researchers Bob Diachenko and Vinny Troia discovered an unprotected, publicly accessible MongoDB database containing 150 gigabytes of detailed, plaintext marketing data—including ...

Business 2 Community published an article Saturday arguing that email marketers should not prospect to “purchased” email lists. While typical, it’s shoddier than most pieces in its genre. For starters ...