Gucci is raising the curtain on Gucci Town, a virtual piazza in the landscape of Roblox. Gucci Town is a permanent destination that interacts with the codes of the house and expresses creative ...

Chris has been playing games for over 20 years going back to the NES. His favorite genres of games are MMOs, ARPGs, Survival Crafters, and Mobile Games of all kinds. With over 5,000 hours in Roblox ...

Gucci has opened a persistent digital space on Roblox, per a press release shared with sister publication Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021. A ...

The Roblox metaverse is renowned for offering a plethora of titles based on different genres, gameplay, and more. Gucci Town is one such game that provides players with a fashion-inspired experience ...

Gucci is putting down real roots in the metaverse. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci Town, a permanent ...

Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...

Miley Cyrus is the latest celebrity to join the metaverse. As the face of the Gucci’s Flora Gorgeous Jasmine fragrance, the singer is making her debut in Roblox’s Gucci Town as the platform’s first ...

Gucci Town offers a free and entertaining experience on Roblox. It's designed to advertise the Gucci brand while also giving players lots of free avatars. One can create art, pose for pictures, ...

It's party in the metaverse as Miley Cyrus takes to Roblox to promote Gucci's newest fragrance, Gucci Flora. Cyrus, who is a celebrity ambassador for Gucci Beauty's Flora Gorgeous Jasmine campaign, ...

Gucci is no stranger to the metaverse. Along with other luxury brands including Burberry, it has been a trailblazer for the creation of virtual assets that players fawn over in the burgeoning web3 ...